Are you bold enough to envision the future? Do you have what it takes to come up with innovative solutions that can shape a better tomorrow for generations to come? If you think you do, The Tatweer Misr Innovation Competition is calling on you.

Who is eligible to join the Innovation Competition?
  • We welcome all creative and confident individuals who believe that innovation can inspire change.
  • The competition has two tracks:
    • Ideation track: Individuals or teams with an idea that complements the competition’s theme. 
    • Startups track: Startups with a prototype that has not yet been released to the market or startups with an existing product/service. 

*Make sure you apply in the correct category to ensure your qualification.   

Can I apply on my own or do I need to have team members?

We welcome both individual applicants and teams.  

What are the criteria by which ideas are evaluated?
  • Caters to the real estate industry
  • Complements at least one of the competition’s categories
  • New and innovative
  • Sustainability of the idea
  • Ability to localize the idea  
When will the competition take place?

Accepted applicants will be notified in April. Workshops, pitches and final presentation will begin in April and will end in late May 2021   

What are the stages of the competition?
  • Applicants submit their innovative solutions and a panel of experts from different fields reviews all entry submissions in what is known as the filtration process.

  • Selected applicants attend a series of workshops to further develop their solutions. They then pitch their ideas to a panel of experts. 

  • Selected pitches move on to a second round of workshops and one-on-one coaching to transform their solutions into concrete business opportunities. 

  •  A final pitch ceremony takes place where top applicants get to pitch their ideas to Tatweer Misr and professional jury members

  • Winners will receive a grand prize up to EGP 250,000 and, if applicable, could receive the opportunity to transform their innovative idea into reality.   

How many winners will be selected and what is the award?
  • 3 winners will be selected in total: 2 from the ideation track and 1 from the startups track.
  • Ideation track winners will receive a monetary prize up to EGP 60,000
  • Startups track winner will undergo a three-month mentorship period with a field expert at the end of which they will submit an action plan and receive a monetary prize amounting to EGP 250,000 

The Winners

This Year’s Challenge

After a challenging year for all, Tatweer Misr is proudly announcing the launch of its 4th innovation competition! In light of the current socio-economic situation, the call for applicants is open to innovators and entrepreneurs, individuals and teams, with innovative solutions that are adaptive, resilient, and transformative to the Real Estate sector. It is recommended that these solutions take into account the new normal circumstances as a result of COVID and the rising need for digital products and processes, socially-distanced practices, changing behaviors in spending patterns, and the increase health-consciousness of consumers.

Innovative New Normal Solutions address the associated challenges and opportunities that were driven by the pandemic. This includes solutions that are health and safety-centric, capitalizing on the accelerated need for digital solutions and processes, touchless technologies that limit the spread of the virus and sanitary solutions, among many others.

Innovative Business Solutions tackle both the way business is conducted in the real estate sector and the newly emerging needs of the market. Such solutions include facility management, payment solutions, and innovative business models that allow for diverse revenue streams, among many others.

Finally, Innovative Technology Solutions utilize technological innovations to address issues such as construction challenges, resources consumption and management, waste management, infrastructure and architectural innovations, among many others.

If you are up to the challenge, apply before the 31st of March to one of our two tracks below: Ideation Track or Startups Track.    

Ideation Stage


Do you have an innovative idea that will drive economic growth and social development in modern society? If the answer is yes, then Tatweer Misr’s “Ideation Track” is the perfect opportunity for you.

The “Ideation Track” of Tatweer Misr’s Innovation Competition is designed to stretch your limits and challenge what you can make possible. The annual competition aims to empower Egypt’s innovative youth - university students, fresh graduates and young entrepreneurial minds. During the course of the competition, you will receive the opportunity to attend workshops delivered by business experts, pitch your idea to them and receive one-on-one coaching to further develop your solution; and a chance to win up to EGP 60,000. 

Apply Here



Tatweer Misr Innovation Competition “Startups Track” is the ideal platform for you to expose your startup to a real market challenge.

Business competitions are a great way to test your business model, grow your network and scale up your startup. At the Tatweer Misr Innovation Competition, we guide you from vision to venture —we provide our local entrepreneurs, and startups with both financial and non-financial support until they achieve their vision.

Throughout the course of the competition, you will receive the opportunity to attend workshops delivered by business experts, pitch your business idea to them and receive on-one-one coaching to further develop your solution. The winning startup will be required to develop an action plan and will receive three months of mentorship to support them in the process. They will also be awarded a prize of EGP 250,000. 

Apply Here

Tatweer Misr’s constant efforts are directed into creating a community that shapes the urban space identity and sense of place. To accomplish such goals, ‘various tangible and intangible attributes related to various interactions’ should be implemented within the urban spaces of Tatweer Misr’s projects in order to ‘affect the person’s experience’.

The ‘structural relationship between a sensory environment and activity within that environment can aid in experiencing the place/community/city in a more sensory experience, that in turn creates a more “happy community/city”. This “happy community/city” will not only ease the community’s life but will also allow Tatweer Misr to exceed their community’s expectations towards their urban spaces.
Several other studies conducted on millennials have shown that a percentage of these millennials would rather lose one of their five senses than give up their phones/laptops. This strong connection between people and their gadgets portrays the huge impact of technology on humanity. Given, if people compare their phones/laptops to their five senses, technology could then be treated as one of the human being’s new additional senses; and if this is the case, another layer of means of interactions between the community and their surroundings is created using technology.

Please provide us with various design attributes that uses the senses of the human being (seeing, touching, smelling, hearing, tasting and technology) to shape more identifiable urban spaces within Tatweer Misr’s projects; that will subsequently be implemented into the developments and create a “happy community/city”.

Please make sure your design characteristics show:

  • How will this affect the user’s experience within their urban space using one or more of the five senses?
  • How feasible it is to implement within Tatweer Misr’s developments?
  • How can some, if not all, of these attributes use technology to enhance the interactions of the community with their surroundings?
  • How can it be customized to the Egyptian society?
Apply now


Prizes will be two-dimensional; one-on-one mentorship with experts, in addition to monetary prizes totaling EGP 350,000. The competition will have three winners, two from the ideation track, and one from the startup track.

Startups Track Winners

  • Winner will receive 250,000 EGP 

Ideation Track Winners

  • 1st place will receive 60,000 EGP
  • 2nd place will receive 40,000 EGP 

One-on-one mentorship on action planning from Innovety

Competition timeline



After four years of success for the Tatweer Misr Innovation Competition, we are excited to announce round 4. We have been launching our competition for 4 consecutive years to look for bright minds that can provide us with unique and innovative solutions for our challenges. Tatweer Misr has set 2 tracks for submission this year, Existing Startups & Ideation Stage Entrepreneurs. More details, and links to the challenge application can be found above.


Creative individuals who can come up with innovative solutions that are agile, resilient and forward-looking in the face of current challenges. This year, you can apply as an EXISTING STARTUP or an IDEA AT EARLY STAGES. Applicants are invited to develop out-of-the-box solutions that address one of the following competition categories: ‘New Normal’ solutions, Business solutions, technological solutions.

Top applicants will get a chance to attend capacity building rounds, and pitch their ideas to Tatweer Misr and a panel of experts & investors for grand prizes.